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AI Implementation Comparison

Boutique AI Consultancy vs Enterprise Consultancies

When should you work with a specialized AI boutique versus a Big 4 or global consultancy? This guide covers the key differences.

Quick Answer

Choose a boutique AI consultancy if you need hands-on implementation, faster delivery, and direct access to senior practitioners. Choose an enterprise consultancy if you need global scale, cross-functional transformation programs, or board-level credibility for stakeholder buy-in.

Side-by-Side Comparison

FactorBoutique AI SpecialistEnterprise Consultancy
Project size€15K - €150K typical€200K - €2M+ typical
Timeline2-12 weeks to production3-12 months to production
Team senioritySenior practitioners throughoutPartner sells, juniors deliver
FocusImplementation & deliveryStrategy & transformation
FlexibilityHigh - adapts quicklyLower - structured methodology
DeliverableWorking systemsStrategy + recommendations
Best forMid-market, specific projectsEnterprise transformation

When to Choose a Boutique AI Consultancy

You need production systems, not slide decks.

Boutiques typically deliver working AI systems. Enterprise consultancies often deliver strategy recommendations that require separate implementation.

Your budget is under €200K.

Enterprise consultancies have minimum engagement sizes and overhead structures that make smaller projects economically unviable for them.

You want senior practitioners doing the work.

At boutiques, the people you meet are the people who deliver. At large firms, partners sell and junior consultants execute.

Speed matters more than scale.

Boutiques can often deliver in weeks what enterprise firms take months to complete, due to lighter processes and focused teams.

When to Choose an Enterprise Consultancy

You need organizational transformation.

If AI is part of a broader change program affecting multiple departments, enterprise firms have the scale and change management expertise.

Board-level credibility is essential.

Sometimes the McKinsey or Deloitte name is necessary for stakeholder buy-in, regardless of delivery quality.

You need global coordination.

Multi-country rollouts with local compliance requirements benefit from enterprise firms' global presence.

The Bottom Line

Most mid-market companies get better results from boutique AI specialists. You get senior talent, faster delivery, and working systems instead of recommendations. Enterprise consultancies make sense for large-scale transformation programs where their brand, scale, and methodology add value beyond the AI implementation itself.